How to Fix Your Studio Brand and Work with Artists you LOVE | with Carl Bahner | Ep. 094 - Progressions: Success in the Music Industry

Episode 94

Published on:

12th Jul 2023

How to Fix Your Studio Brand and Work with Artists you LOVE | with Carl Bahner

Todayโ€™s guest is mixing engineer, music producer, and brand strategist Carl Bahner. Carl has helped countless audio pros and artists from not only the mixing chair, but also as a mentor helping them shape their brands and careers. For Carlโ€™s second appearance on the podcast he shares his wealth of knowledge and experience in attracting ideal clients and elevating your brand communication skills. Uncover strategies to curate a distinct brand that resonates with your target audience, enhances perception, and leads to working on music you are passionate about with artists that you love.

๐Ÿ—’ In this episode we'll dig in on... ๐Ÿ—’

  • How to become irresistible to your ideal client
  • Carl's "Communicating the Care" Branding Course
  • A brand is NOT a logo
  • Building a website that makes the visitor the hero of the story
  • Being careful not to attract the wrong clients
  • Recognizing the preference of the consumer
  • How to make yourself the obvious choice to a client
  • How to find more clients that want to pay your full rate

๐ŸŽ™ Travis' Intro ๐ŸŽ™

Career Demo-itis

๐Ÿ‘‰ Learn More About Carl Bahner... ๐Ÿ‘ˆ

Branding Course - Communicating the Care



Bahner Branding:

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Guest: Carl Bahner

Host: Travis Ference

Editor: Stephen Boyd

Theme Music: inter.ference

Show artwork for Progressions: Success in the Music Industry

About the Podcast

Progressions: Success in the Music Industry
Host Travis Ference chats with music producers, engineers, mixers, artists, musicians, and songwriters about the tips, tricks, mindsets, and ideas that helped them define their careers.
Conversations exploring creativity, productivity, and career growth in the music industry. Join in each week as Travis sits down with some of the industryโ€™s best and brightest to discuss the mindsets and strategies that they use in their careers every day.
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About your host

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Travis Ference

Travis Ference is a Grammy nominated mixer, producer, and recording engineer based out of Los Angeles, CA. With over a decade of experience in the music business he has worked on multiple #1 albums, several top 10's, numerous RIAA platinum and gold certified records, as well as hit TV shows and blockbuster films. His work can be heard on more than 15 million albums sold and billions streams worldwide.

The inspiration for his podcast came from his journey over the last 5 years to redefine what success is for him, to take control of his time, and to ultimately live the life he wants while making the records he loves.